ESPN's idea of selling on location goes along with our idea to try and sell our magazine at the sporting events that our school hosts that way instead of the magazine going to the target audience, the target audience comes to the magazine. Numbers of distribution should be high compared to other methods because everyone at each sporting event are majority of the people who would want our magazine.
Though physical distribution is a good method of selling our magazines, we understand that the shift from physical distribution to electronic distribution has become widely poplar. Like a lot of magazine distributors such as Sorts Illustrated and ESPN magazine, we will have a link in our social media platform, Instagram, to take viewers to a link to buy either a physical or electronic subscription.
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