Distribution research

Distribution of a magazine can include door-to-door selling, negotiating with retailers and local businesses to stock your magazine, postage costs, labeling costs, delivery costs to retailers or businesses and other related expenses. Before you speak with magazine distribution professionals, you need to decide which of these services you do and do not need. 

ANTONOW, A. “Making the Most of Magazine Circulation and Distribution.” Business.com, 22 Feb. 2019, www.business.com/articles/making-the-most-of-magazine-circulation-and-distribution/.

One of the biggest sports magazines is the ESPN Magazine. ESPN is owned by Disney so that allows for the magazine to be highly advertised. Disney has a sports complex contributed to the ESPN network called "ESPN Wide World of Sports Complex". In the sports complex the magazine is highly advertised as well as sold at the complex. The Complex holds many sporting events and tournaments for all sports which draws in the audience that the magazine wants to attract.

Marketing Plan

Social Media:
     We've created a social media platform that will share sneak peaks into our magazine and some exclusive and behind the scenes footage and photos. We are using Instagram as our social media platform to reach a younger audience who would be interested in the Sarasota High magazine as well as the adults who know how to use and consistently use social media.

Collaboration with School Publication:
     We decided to sit down with out school publication who writes the Year book and the Sarasotan at our high school. The Schools publication team would be able to advertise for our magazine so that students have the opportunity to not only see our magazine but feel more comfortable investing in it when there is a program like the School publication team backing it.

Collaboration with School Athletics Program:
     Since our magazine targets the athletics at out school we decided that the smartest move to sell our magazine would be to talk with the School Athletic Program. The Athletic Department could have our magazines for adults, students, faculty, and players to buy during the Fall, Winter, and Spring seasons.

Revison

I edited the cover so that the image was sharper and had more color to pop out at the audience. I also put a grey shadow around the sub-heading because when people reviewed my paper they mentioned the text got lost in the background. I was also able to line up the numbers with the text so that it follows structure. 

Photo Shoot revisions

I went to a Girls Varsity Soccer game so that i could get better pictures to put on the cover if I got a good enough photo. This photo shoot went really well because I brought a larger lens to capture everything on the field and I was able to understand the camera settings a little better this time around. I might edit them so that they look better and capture the play of game.